Welcome

We share with you the voices of creatives. You will learn, grow and laugh with us as we hear from people who are the same as us. Their journey, their tools, their gems and their wisdom. All are coming together to power your edge!
 

If you cannot view the podcast episodes below, it is filter related. You can always contact us, since we do have episodes that we can share as a download!

Season 1 Ep. 8

Chaya Teitelbaum: TTL Creative
Branding impacts all forms of your business. It is the cornerstone. Do you want to learn the secrets of designing great branding from a pro? I sure did, so I invited Branding Expert, Chaya Teitelbaum. Learn her branding process, and the key question she asks her clients. Once she has the answer, she can start creating branding magic. Plus, learn about the transition from agency to opening your own company. What you need to know, so you do not make mistakes with your own clients.

Season 1 Ep. 7

Nechy Sampson: Owl Copy

Ever wondered what a funnel really is? No, nothing to do with the weather in this case, though the shape does have some connection!

Nechy Samson is a conversion copywriter that specialized in creating marketing funnels that work and convert lookers into buyers. Even better, she is addicted to data, tracking what works, and analyzing why. This makes for excellent client conversion rates.

She is also a mentor for many copywriters and a strategy genius. You will gain insight into the world of copywriting, plus a brilliant method that will help you create better design and copy right away. Oh, and you will also learn her blocking method (what is that you ask, you need to listen to find out!)

Season 1 Ep. 6

Dena Ackerman: Fine Artist
Are you curious what it takes to succeed as an artist? As a creative, should you look at what other’s are doing? What should be your limits, so that you come up with your own original work? Dena Ackerman is a very talented fine artist who has mastered many genres of art. Learn how she tackles technology (big surprise there) and keeps herself fresh and excited about her artwork

Season 1 Ep. 5

Avi Webb: Brand Copywriter
Is it the chicken or the egg? Branding or positioning? Have you ever wondered what really goes into naming and positioning a company? Avi Webb is a company naming and positioning genius. He will be sharing with us his tried and true (and surprising) tricks to naming companies perfectly. He also throws in some marketing amazingness.

Season 1 Ep. 4

Bylu Wertheimer: The Slingshot Guys

Want to know how to make your dollars stretch far? Learn the secret behind making bartering really work for you

Did you know that one Bylu’s key strengths is selling. It is a real art. Find out the best way to present a pitch so that your client buys into it

Bylu Wertheimer started out as a teacher,evolved into a corporate video script writer and finally launched her own video production company, The Slingshot Guys.

Season 1 Ep. 3

Tzivia Cohen: 13 Minds

Have you ever wondered how Adobe smashes their goals? And how you can use their techniques to grow your business?

What should you do to with 2 hours each day so that you stay super creative?

What are some of the 5 Cs used by Lynda of Lynda.com fame to create awesome courses watched by millions.

In this episode we have Mordy Golding. Mordy is currently the director of content at LinkedIn Learning. He is also a former product Manager at Adobe and has traveled (literally) a fascinating and exciting creative journey.

Season 1 Ep. 2

Mordy Golding: Linkedin/Lynda.com

Have you ever wondered how Adobe smashes their goals? And how you can use their techniques to grow your business?

What should you do to with 2 hours each day so that you stay super creative?

What are some of the 5 Cs used by Lynda of Lynda.com fame to create awesome courses watched by millions.

In this episode we have Mordy Golding. Mordy is currently the director of content at LinkedIn Learning. He is also a former product Manager at Adobe and has traveled (literally) a fascinating and exciting creative journey.

Season 1 Ep. 1

Malkie Scholnick: The Bold Edge

Introducing the Power Your Edge Podcast with your host, Malkie Scholnick. She will take you on her creative journey down the digital course creation road. PLUS, learn all what you can expect from future episodes as she interviews some amazing creatives!

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