This week we will focus on Color. I have brought together various resources that discuss color as it applies to marketing and design.
1. Start with this fabulous article on The Psychology of Color in Marketing and Branding. Here you will see a pretty comprehensive analysis how color affects your marketing and branding.
2. Check out this infographic on How do colors affect purchases for some real eye openers. It is explain in a clear illustrative infographic.
3. Now that you have done some research on the types of colors that would match your marketing objectives here is a list of resources to help you choose a great color scheme
What do you use to choose your colors? Do you have any resources to add?
